You’ve probably heard stories of Instagrammers cashing in on the pictures they snap and share every day. You might’ve even looked at your own sizable following and thought, “Maybe I can do that full time too.”

Just like bloggers, YouTubers, and anyone who’s amassed an audience around the content they produce, Instagrammers have reach and influence figured out—two things many companies struggle with.

Together, reach and influence offer the opportunity for Instagram creators to explore multiple streams of potential revenue, whether they want to build an empire or just earn some extra cash and free stuff.

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How to make money on Instagram

Depending on your unique brand of Instagram content, your target audience, and your level of commitment, you can use Instagram to make money in the following ways:

1. Work with brands on sponsored posts
2. Become an affiliate
3. Open your own ecommerce store
4. Create an Instagram shop
5. Sell your photos online or on things
6. Make money off your content
7. Sell old stuff

The beauty here is that chasing one revenue stream doesn’t necessarily rule out another.

So let’s start with the most common approach to Instagram monetization: partnering with brands as an influencer.

1. Work with brands on sponsored content

The term “Instagram influencer” gets thrown around a lot these days.

An influencer is basically anyone who’s built themselves an online reputation by doing and sharing awesome things online. To their audiences, influencers are tastemakers, trendsetters, and trusted experts whose opinions about certain subjects are respected.

Many brands just can’t compete with that, so they partner with influencers on sponsored content like posts, Reels, and Stories that help get the word out about their products.

But it’s not just the follower count and reach of your Instagram account that brands want—it’s your audience’s trust and engagement with high-quality content.

It can be hard to balance your revenue as an influencer and your integrity as a creator, but if you’re not relying on your Instagram marketing income to stay afloat, you always have the freedom to be selective about the brands you work with, just as brands will be selective about the Instagrammers they work with.

How to decide what to charge as an influencer

Typically these influencer deals involve the creation of content—Instagram ads, a post, a video, or a Story—and will sometimes include permission for the brand to use this content on their own site or in an ad.

Most of these deals are negotiable and can involve a single post or an entire campaign in exchange for a fee, a free product, a service, a gift, the promise of exposure, or some combination of these.

Keep in mind when negotiating that you’re not just offering content but access to your audience—a potentially large reach on one of the most popular social media platforms around—and usage rights.

The average influencer who has upward of 100,000 followers charges up to $500 per post, just to give you an idea of what some brands are willing to pay and how to negotiate based on the cards you’re holding.

Finally, it's important as an influencer to also know your own audience.

What is the makeup of your audience, and what is your engagement rate (total engagement divided by your number of followers)? You can dig up numbers to back this up in your Instagram analytics report, if you’ve switched to a business account. This will help you be prepared when it comes time to negotiate.

How to find brands to work with

If you’re big enough, chances are brands will find you. But you can also look for brands to work with that are on a similar level in terms of personality and values, so your audience won’t feel like you’re “selling out.”

You can reach out to them directly to try to work out a deal, but you can also list yourself on one of the many influencer marketplaces out there to increase your chances of being discovered, including:

• Fohr. Connect your Instagram, blog, YouTube channel, and other social platforms to create an influencer “card” that shows your different profiles and total reach to brands shopping for a partnership. You can also access a list of brands and their wants, so you can take the initiative to reach out too.
• Crowdtap. Do small content creation tasks to earn rewards. This is great if you’ve got a smaller audience. Available in the US only. 
• indaHash. Brands post campaigns you can participate in. Post a picture with the specified hashtags on Instagram and get paid. You need at least 700 engaged followers to be eligible.

The rules vary when it comes to sponsored content, but to be on the safe side and respect your audience’s trust, consider adding a #sponsored hashtag to indicate sponsored posts.

You can find examples of sponsored posts and how Instagrammers integrate brands into their story or caption by searching #sponsored on Instagram, like this one from How He Asked, an account that shares wedding proposal stories and partners with a jewelry business:

Instagram also has a “Paid Partnership with” tag that prominently identifies sponsored posts, which some brands might require you to use to disclose your relationship with them.

2. Become an affiliate

Unlike an influencer, an affiliate is more invested in making sales for the partner brand—not just generating awareness—in exchange for a commission.

This is typically done with a trackable link or unique promo code to ensure clicks actually translate into sales. Use a mix of clickable links in your Instagram profile bio and Instagram Stories or through stickers. Since you can’t put links in Instagram posts, you can create promo codes so you can make money from different angles. 

Consider reaching out to one of the many online merchants offering affiliate programs. Or you can explore popular marketplaces like:

• ClickBank. An affiliate platform with a tier-based commission that’s open to everyone.
• LTK. An invitation-only fashion and lifestyle influencer network that offers 20% commissions.
• Amazon Associates. A popular option that pays out a 10% commission.

Though it sounds like a numbers game, affiliate marketing is also an art, and you’ll have a better chance at success if you have a plan going into it and expand your online presence to include a website and other marketing channels.

Tip: Affiliate links can be long and ugly, so I recommend a URL shortener like Bitly, especially if the links are going in your Instagram bio.

3. Open your own ecommerce store

By now it might sound like the only way for an Instagrammer to make money is to sell out and work with other brands.

But creators of all kinds are in a good position to “sell out” with their own products: physical goods, services, or digital items that can be an extension of their brand, building a business with an audience at its center.

The ability for [content creators] to sell products is just so natural because their abundance of content allows them to have those moments of plugging their products.

Chris Vaccarino, founder of Fanjoy

You need to invest some time upfront, but in today’s world, it’s almost natural for creators to make the leap to entrepreneurship. That’s becoming easier with the growing list of Instagram tools available to build an audience. 

Just look at Loki the Wolfdog, one of the biggest Instagram dog-preneurs of his time.

By selling your own stuff, you don’t need to worry about integrating messages from other brands into your posting strategy. Better yet, you can get your own brand out there on the products you sell.

Fans can show their love and support your work by buying from you—a purchase they can feel good about.

There are a few ways to sell your own merch:

• You can use a print-on-demand service to print and ship your own t-shirts, pillows, coffee mugs, wall art, and more.
• You can sell services such as photography or consulting using your bio to direct interested people to a contact email or a link to your professional website.
• You can sell digital products such as online courses, ebooks, or design templates.
• You can use your Instagram business account to launch a startup selling your own original products. You can use dropshipping fulfillment so you don’t have to deal with holding inventory or returns.

If you plan on selling several items in your own Shopify store, you can also make purchases through Instagram possible on your website using one of the available Instagram gallery apps.

4. Create an Instagram Shop

The past few years have been huge for ecommerce brands and creators who want to sell on social media. Instagram has released a ton of features under the Instagram Shopping umbrella, which allows people to easily shop your business’ videos and images on the platform. 

It all starts with an Instagram shop, a.k.a. your storefront. There, you can share your story and sell products. Instagram provides a sleek experience for shoppers to browse and buy your collections. All you need to set up Instagram Shopping is a Business or Creator account. 

You can customize your shop by creating collections or curated products presented in themes. Common themes include new arrivals, gifts, or seasonal trends. 

Just like your online store, you can also create product description pages in your shop. Here you can include all relevant product information, like pricing and descriptions. You can send people to your website to complete a purchase or let them buy through the app using Instagram checkout. 

It doesn’t stop there. People can also buy your products throughout Instagram via features like:

• Shoppable posts and Stories. You can use product tags to showcase items from your catalog in videos and images. People simply need to tap to learn more about an item.

• Shoppable ads. You can also add product tags to ads and extend the reach of your shoppable posts. Setup is simple inside Ads Manager, or you can boost existing Instagram posts in your feed.

• Instagram Shop tab. Instagram’s shopping tab is a destination for people looking to discover new brands that are relevant to them. This helps you more easily reach new customers on the app.

• Live shopping. Do you love livestreaming content? Then you’ll find Instagram live shopping helpful for making money. Just go live and tag products from your catalog (or Facebook shop) to feature in your broadcast. The product will show up at the bottom of the screen, where people can tap to purchase instantly.

The best part? Setting up an Instagram shop is free. You’ll only pay a commission if someone purchases through Instagram checkout.

5. Sell your photos online or on things

Someone might get famous on Twitter by telling 140-character jokes, but Instagram is a photo-sharing app at its core. And photos are assets that can be licensed, printed, and sold in a variety of ways.

If photography is what got you into the Instagram game in the first place, you can list your photos in marketplaces like 500px or Twenty20, where brands and publishers might license them.

However, you can also sell your photos as prints and on other physical products using a similar method described in the last section. Services like Printful and Teelaunch let you put your photos on posters, phone cases, pillows, and more, taking care of fulfilling orders and customer service, so all you really need to worry about is making sales.

Take the story of Daniel Arnold, who, according to an interviewin Forbes, went from “eating toast three meals a day” to making $15,000 in 24 hours by offering to sell prints of his popular-but-controversial photos. If you've already got the demand, all you need to do is take the initiative and offer your audience the opportunity to buy your photography from you.

6. Make money off your content 

Monetize your videos with ads

Another way for entrepreneurs to make money on Instagram is through in-stream video ads. With these ads, brands can promote themselves within the videos you produce. 

How much you earn depends on the amount of views your video gets, or “Monetizeable Plays,” according to Instagram. You’ll get 55% of ad revenue generated from each view, paid monthly to your bank account. 

Turn on In-stream Video Ads and start earning in three steps:

1. Go to Account Settings. Tap Creator, then In-Stream Video Ads.
2. Tap Get Started. Read and agree to the terms and conditions. 
3. Toggle Allow Monetization on your existing Instagram videos, then tap Continue to finish. 

To earn through In-Stream Video Ads, your content must be original and you need to own the rights to any music. Your video needs to be two minutes or more to monetize. Images, polls, looping videos, slideshows, or text montages don’t qualify. 

Live badges

Live badges are a newer feature, helping creators and influencers make money on Instagram. A popular concept taken from Twitch and TikTok, think of Instagram Live badges as tips you can receive during a live broadcast. 

With this feature, viewers can purchase a badge during the livestream that shows in the comments and unlocks features, including a place on the creators’ badge list and access to a special heart. 

People can buy:

• One heart for $0.99
• Two hearts for $1.99
• Three hearts for $4.99

7. Sell old stuff

If you’re not an influencer and just want to make some extra cash, Instagram is a great place to sell old stuff. Whether it’s furniture, clothing, collectors items or even Mason jars, you can make side income selling it on Instagram. Plus, you can declutter your home and help save the environment.

Take Lavender Loveseat, for example. Based in Chicago, the team finds older pieces of furniture, refinishes them, and sells them through Instagram. The brand shares fun, entertaining content on its page to attract buyers and earn sales. 

How much do Instagram influencers make?

There are a number of factors that determine how much an Instagram influencer makes. They can earn anywhere from a few dollars to a million dollars per post. 

The amount you make depends on a few factors: 

1. Number of followers
2. Engagement rates
3. Affiliate marketing tactics

The good news? There is room for any size account to make money on Instagram. There are generally five tiers of influencer marketing, broken down by follower count. 

• Nano-influencer: 1,000–10,000 followers ($10–$100 per post)
• Micro-influencer: 10,000–50,000 followers ($100–$500 per post)
• Mid-tier influencer: 50,000–500,000 followers ($500–$5,000 per post)
• Macro-influencer: 500,000–1 million followers ($5,000–$10,000 per post)
• Mega-influencer: 1 million+ followers ($10,000–$1 million+ per post)

If you don’t have a lot of followers, don’t get discouraged. Earning your followers’ trust and engaging with them will help your account grow. More than the number of followers, brands look for influencers to work with that have an active following.

So even if you only have 1,000 followers, you can still make some real money. To give you a little inspiration, here are some examples of the top non-celebrity influencers who have made the most of Instagram with their accounts:

How many Instagram followers do you need to make money?

If by now you’re wondering how many followers you need to start bringing in real revenue, the short answer is: not as many as you think.

The long answer depends on factors that range from:

• What niche you’re in and how easily you can directly tie it to a product category (fashion, food, beauty, and fitness are popular niches, based on top Instagram hashtags)
• How engaged your followers are (100,000 fake followers won’t amount to much)
• Which revenue channels you explore

Naturally, the more engaged followers you have, the better. Check out our tips on how to get more followers on Instagram.

While top Instagrammers make thousands of dollars per post, even those with small but engaged followings of 1,000 have the potential to start making money.

Getting paid on Instagram and beyond

What started as a hobby—making people laugh, doing silly photoshoots with your dog, or sharing pictures of food—can snowball into the chance to turn your Instagram page into a source of income fuelled by your engaged following. But why stop there? 

There’s a world of possibilities for creators to make money on the web. If you want to open up more revenue streams online, be sure to check out our tips on how to make money on YouTube. Your Instagram followers are bound to join you on other channels. You just have to open the doors for them to walk through.

As one of the fastest-growing social media platforms, Instagram has quickly gained over one billion active users.

Over the past few years, it’s evolved from a simple photo-sharing app to a powerful digital marketing tool that influencers and businesses of all sizes are using to reach their target audiences.

According to Instagram Business, 60% of people use this platform to discover new products, 80% of them follow at least one brand, 200 million accounts check out a business profile each day, and 66% of profile visits are from non-followers.

Much like Tiktok and Facebook, social media marketing on Instagram is at an all-time high.

If you want to learn how to make money on Instagram, you need to not only grow your followers but also need the right business model.

Where do you start?

In this article, we’ll cover the top strategies to start making money on Instagram this year.

Let’s get started.

Disclaimer: This article contains affiliate links that I may receive a small commission for at no cost to you if you purchase a plan. However, these are the tools I have vetted and fully recommend when it comes to making money on Instagram. You can read my full affiliate disclosure in my privacy policy.

How to Make Money on Instagram.

People can make big money on Instagram: The recent Hopper HQ report claims that Kylie Jenner is paid around $1.2 million for a single post on Instagram. Obviously, if you’re not one of the world’s most well-known celebrities, your estimated earnings may vary depending on the following count, engagement, reputation, and more.

In this article, we’ll cover the top ways to make money on Instagram:

1. Promote Affiliate Links.

To make money with affiliate marketing, you need to join high paying affiliate programs so that you can add affiliate links to your Instagram and make a commission on the sales you generate.

When done right, affiliate links can bring in big money.

As you can see from this site’s Blog Income Reports, I bring in over $80k/month, mostly from affiliate programs.

To do this, look into joining affiliate networks like Shareasale, Clickbank, Awin, and Impact. You can also join individual affiliate programs right from a company’s website or by searching: “COMPANY + affiliate program.”

Since Instagram has a solid user base of engaged people, it’s a perfect place to promote affiliate links.

No matter how many followers you have, you can insert a clickable link in your Instagram bio. For instance, a fashion blogger Sophie Shohet uses this feature to promote affiliate links:

Since Sophie has more than 10k followers, she can also create clickable Instagram Stories. And here’s how she promotes affiliate links within her posts and on her profile:

Instagram followers pay close attention to Instagram posts, so using captions to tell about affiliate marketing links is a great way to grab the attention.

However, all links in Instagram posts are non-clickable, so adding a URL isn’t the best idea as readers have to copy the link manually from your text.

Thus, it’s better to write a call to action, inviting your readers to click on the link in your bio. One note is that it’s important to disclose affiliate links since you get a commission on each sale.

2. Sell Physical and Digital Products.

Over the last few years, Instagram has turned into a strong sales generator for the right eCommerce store.

Since people actually do use Instagram to discover and buy products, they rolled out more business account features like in-app checkout, the shop button, product tags, and shoppable stickers to make the shopping process easier.

One brand new tool you can use to sell products from Instagram is Square Online.

This tool takes Instagram posts from your feed, and turns them into a fully-shoppable website in 3 simple steps:

• Connect your Instagram business account to Square.
• Tag items in your Instagram posts you want to sell.
• Click “Publish” and launch your own website.

As it’s tough to sell products online from Instagram alone, it’s a great idea to also have a website. And this new tool from Square Online makes this super easy.

You can get started with Square Online for free and just pay transaction fees. Then you can upgrade to a paid plan when you’re ready to build a website with your own custom domain.

For other options, you can look into choosing an ecommerce platform or website builder to launch an ecommerce website, then use Instagram as another marketing channel.

If you’re a beginner, you could also start a dropshipping business so you don’t have to ship your own products or handle returns.

Another option is to learn how to sell on Amazon and promote your products on Instagram that way.

Either way, you need to add links to your content in your Instagram account.

Just write a call to action and include a website link so that interested followers can learn more about your offer.

And if you have switched to an Instagram creator account, you can create shoppable posts to sell physical products in-app. Check out how Katie Sturino did it:

From cheap cosmetics and second-hand clothes to luxurious apartments and expensive cars, people buy all kinds of products on Instagram.

No matter what you sell, your potential customer is probably there. However, it’s important to find your niche and look at the competition by searching for hashtags and keywords you want to target.

3. Publish Sponsored Posts.

Influencer marketing is on its rise, according to Social Toaster: 92% of individuals trust word-of-mouth recommendations, 76% of people say that they’re more likely to trust content shared by common people than brands, and 82% of customers want to get referrals from friends before making a purchasing decision.

Simply put, people seek out peers’ recommendations, so it’s no wonder more and more brands reach out to influencers to get shoutouts for their brands.

Since users crave transparency on Instagram, all influencers need to disclose sponsored posts, according to the Federal Trade Commission (FTC) guidelines for online advertising. And here’s how a sponsored post may look like on Instagram:

Daphne Nur Oz is a popular TV host with over 387k followers, so it’s no wonder that big brands like J.Crew reach out to her for a chance to enter an already-established community of engaged Instagrammers.

Want to know the best part? There’s no need to have a solid following to start making money with sponsored posts. When choosing the right influencer, most brands pay close attention to the engagement rate, so even big brands like Dunkin’ want to work with nano- and micro-influencers.

Since these influencers have in-person interactions with the majority of their subscribers, they deliver better results, which means you can get an offer even if you have less than 1,000 followers count on Instagram.

4. Become a Brand Ambassador.

Sponsored posts work well on Instagram, but most companies want to establish long-term relationships with influencers, so they seek out brand ambassadors who can promote a company in a positive light on a regular basis.

Since Instagram is the most preferred channel for influencer marketing, it’s a perfect place for users to find brand ambassador programs and collaborate with companies to promote their products. Large brands also frequently send free products to influencers so they can review and promote them.

For example, Jay Alvarrez is a lifestyle blogger who posts photos and videos on his Instagram and YouTube channels. With a highly-engaged community of over 6 million loyal followers, brands are eager to build a long-term partnership with him.

Not only do brands invite Jay to become a brand ambassador, but they also offer him to create capsule collections and co-branded products. In 2018, he designed a travel and luggage bag line for the Norwegian company Douchebags.

Most brand ambassadors sign contracts with brands to promote their products. And to get better results, brands need to find an influencer who has a following that represents the target audience. For ambassadors, this means a great opportunity to make money as the standard salary for a brand ambassador is somewhere in the $40-50,000 range.

Micro-influencers in a specific niche are often more valuable to brands than major celebrities as they have a more engaged audience.

5. Create Visual Content for Sale.

It’s no secret that Instagram is a visual platform: People upload 100 million+ of photos & videos daily. However, it’s not enough for brands to upload overly polished professional photos of their product to stand out from the crowd.

Modern customers crave authenticity, so they pay close attention to user-generated content.

In fact, most consumers believe that UGC is 35% more memorable than other media, so businesses of all sizes want to publish content created by their customers. Simply put, it’s your opportunity to sell photos and videos you create.

When it comes to the travel industry, companies of all sizes invite real travelers to take photos showcasing their experiences while staying at brand properties in exchange for free accommodation and payment.

Here’s an example:

And here’s how the company uses the same photo on their Instagram profile:

Publishing user-generated content in the travel industry gives great results.

For example, a small town in New Zealand, Wanaka, achieved a 14% increase in tourism after working with Instagram influencers who shared the images of the city on their profiles.

However, I don’t recommend this approach unless you have a huge following. There’s nothing more annoying to hotel owners than a fake influencer asking for a free stay.

6. Provide Social Media Marketing Services.

It’s no secret that Instagram has strong sales potential, so more and more brands want to use this platform to promote products, reach out to the target audience, and increase sales. According to Business Instagram, over 25 million businesses and 2 million advertisers are on the platform.

The competition is growing, so brands need professional assistance if they want to cut through the noise. In other words, social media marketing services are in great demand.

Case in point:

Jenn Herman is an Instagram expert who has proved her niche expertise – she writes for Social Media Examiner and she has worked with big brands. Today, Jenn Herman offers a great variety of services, including social media strategies, consultations, and training. Guess what? Jenn uses Instagram to promote her social media marketing services:

Brands crave different social media marketing services – from training and guidance to monthly support. This means social media experts have many opportunities to find freelance gigs and make the most out of their knowledge on Instagram.

7. Write Captions for Businesses.

The days when only big brands could afford Instagram marketing are far behind us. Today, brands of all sizes want to use this platform to promote their products and services, and 92% of small businesses plan to invest more time and effort in social media marketing.

While big brands have a great in-house content creation staff, entrepreneurs often seek out freelance talent to reduce social media marketing costs. Thus, they often want to find creative specialists who write captions for their businesses at a low cost.

Take a look at the most popular online workplaces like Freelancer and Upwork, and you’ll find hundreds of offers like the one below:

Image Source: Upwork.com

To get a full-time job offer, you need to prove that your application stands out from the crowd, and the best way to do it is to show your social media marketing writing portfolio. Plus, you need to run your Instagram page creatively so that interested employers can see examples of captions you write. The more creative and engaging your captions are, the more potential clients you can hook.

8. Make Instagram Stories Masks and Filters.

Back in 2016, when Instagram copied Snapchat’s short-lived content and launched Instagram Stories, no one could have predicted the booming popularity of this content format.

Today, over 500 million people watch or create Instagram Stories daily. Since this type of content is available for a limited period of time, people are highly engaged, and it gives brands more opportunities to hook their target audience.

What is more, companies create Instagram Stories masks and filters to prove their niche expertise and promote their products. While some companies have in-house designers who create filters for their brand, other brands want to collaborate with talents who specialize in Instagram masks and filters.

And if you’re interested in creativity, you can build an income stream on Instagram as the Spark AR Studio allows all users to create AR filters for Instagram Stories. For example, Brend Cardenas uses her Instagram to promote Instagram filters she creates:

Image Source: @cardenasbrend

With the growing popularity of Instagram Stories, there’s no doubt that ephemeral content is the future of social media. Thus, making Instagram masks and filters is a great way to showcase your creativity and earn money on the platform.

9. Find Freelance Clients.

Instagram is not just about posting cute photos of your puppy. Since we’ve hit the 1 billion active Instagram users milestone, it has become a wonderful platform for networking, especially for people in the creative fields. Today, more and more professionals use this platform as an online portfolio.

No matter what you do for a living, whether you’re a filmmaker, ghostwriter, or public speaker, you can utilize Instagram to find clients.

Case in point:

Jing Wei is an illustrator who has worked with Etsy, Panda Express, New York Times, etc. With over 20k followers, Jing uses her Instagram profile to share her latest works. In collaboration with Shake Shack, Jing Wei created the mural and she posted the result of her work on her profile:

Image Source: Instagram.com

When people dedicate their Instagram accounts to work stuff as Jing Wei does, it’s easy to understand that they can be interested in finding new clients. Moreover, you can always use your Instagram bio to tell your visitors that you’re open to finding gig jobs. Here’s a good example:

Image Source: @upworkitagency

Furthermore, you can stay proactive and offer your services – just find an Instagram account that must be interested in working with you and slide in their DMs.

For example, Al Falk is a web designer who uses this technique to find freelance clients, and it gives results.

All in all, the key to success is to stay credible in your niche, so it’s important to showcase your work on Instagram and tell your visitors that you’re open to new freelance opportunities.

Tips To Make Instagram Work For You

The following are some of the tips to meet in mind to make Instagram work for you.

Find your niche

Having an Instagram shop is a great way to attract your target audience and sell more than you would through social networks.

To choose the right niche for your business, it is important to research carefully. If possible, try to live in this world rather than approach the issue from an intellectual point of view: eat, sleep and breathe it!

Authenticity is key

People love authenticity. Thanks to your photos, they will get a glimpse into your life. Besides that, Instagram is also an excellent tool for building up your personal brand.

To stand out on Instagram, you need to create stories that are truly yours and share them with the world!

The Instagram algorithm is based on the relevance of your posts. In other words, if you post original content that is valuable to your followers, they will see it in their feed more often!

Learn how to market yourself

In all your marketing channels (whether it’s Instagram, Shopify, Tiktok, or anything in between), marketing is one skill you must have.

To get started, marketing your product is easy by sharing personal stories of everyday experiences to give you a hint at how it’s used.

Be transparent and build trust

Whether you are running Instagram ads, creating reels or doing an Instagram live, it is important to be completely transparent. In other words, all your communications should be clear and easy to understand!

People do business with people they know, like and trust. Therefore, building a brand that your customers want to engage in conversation with is an integral part of online marketing.

Provide amazing customer service

If you sell products on Instagram, your online store should be designed to provide exceptional customer service. And if you are just starting out, using a Shopify dropshipping store is the best way to do it!

Do not forget that Instagram is above all a community. You sell your products on Instagram in order to get into conversation with people who love them as much as you do.

If you want to make money online, you should not only focus on selling products; it’s also important to provide support to your customers and develop a customer base.

If you want people to trust in you, you need to take care of them and be reliable.

How Much Money Can You Make on Instagram?

Celebrities can earn a lot of money by posting on Instagram. In fact, the highest paid social media influencers get anywhere from $8,400 to $1.2 million per post. Obviously, your income depends on your reputation, your number of followings, and your ability to grow your Instagram over time.

To calculate your estimated earnings from your online presence and social accounts, it’s important to calculate your engagement rate. Why? Engagement shows that your audience is active, so it’s no wonder that influencer prices and costs depend heavily on this metric.

Views and clicks don’t mean anything unless users take action.

The formula is pretty simple: Combine the number of likes and comments per one post and divide it by the number of followers, then multiply by 100:

No matter what your engagement rate is, there is always room for improvement. The main idea is to find your niche and promote your services so that your income can also grow.

How to Make Money on Instagram FAQ

The Bottom Line.

Instagram is one of the fastest-growing social media platforms with the highest engagement, so it’s easy to make money on the platform if you use it the right way. From sponsored posts to social media marketing services, there are many creative ways for anyone to make money on Instagram.

Ultimately, putting time and effort into Instagram is a great investment that builds over time. And it’s never too late to jump on the bandwagon and start the monetization of your Instagram account.

Check out my reviews of the best social media management software to accelerate your growth this year.

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Guest Post: By Hugh Beaulac, Content Manager behind MC2 blog.

Disclosure: I may receive affiliate compensation for some of the links below at no cost to you if you decide to purchase a paid plan. You can read our affiliate disclosure in our privacy policy. This site is not intending to provide financial advice. This is for entertainment only.